TV in the Cloud? Let MobiTV Take You There

Television viewing, as we all know, has rapidly evolved to embrace an ethos of user-centric personalization, in which the television consumer controls what they want to watch and both when & where they choose to watch it. To be sure, we’ve built an entire company around allowing users to watch TV outside of their homes. What MobiTV’s IP-based converged media platform brings to both the technology industry and to consumers alike is true “TV in the cloud”, in which the ability to watch TV can seamlessly shift across dimensions of time, place and quality, while being accessible to the increasing number of “screens” in our lives. Please allow us to explain.

Picture all of your favorite full-episode TV shows, live channels and programs you’ve downloaded to watch later sitting in a – well, in a cloud. This cloud remembers that you are you, and knows that you recently watched 42% of “Keeping Up With The Kardashians” on your tablet. The cloud has saved the exact spot where you stopped, and doesn’t care if you pick up the remaining 58% of the show on your mobile phone, your personal computer or on your home television – it will resume your experience in the same place, every time. Or perhaps you’ve downloaded a program on your tablet to watch later, and you hop on a bus for your morning commute. Whoops, you left the tablet at home, but your program’s waiting for you to watch on your mobile phone as well, right there in your pocket and in your TV application's "My Favorites" folder.

These are but two scenarios of many that MobiTV’s converged media platform enables. For service providers, our platform includes authentication and access control, DRM and media delivery and playback of live, on-demand, rentals and downloaded content across mobile devices, tablets, personal computers, set-top boxes and Internet-enabled televisions. Users can record on any platform, consume on any platform and access his or her content and account settings on any platform. We think it provides unparalleled flexibility and user-centric choice, and extends the promise of cloud-based entertainment to deliver your favorite programming to you wherever you roam.